Marketing

Our experienced and innovative marketing team have enabled Anglian Pharma to build strong, recognisable consumer healthcare brands that are widely available and highly regarded.

  ü  Sales Promotions – Anglian Pharma supports all of its products through both retail and wholesale promotions.

  ü   Pharmacy and training materials ­– Through a range of activities aimed at pharmacists and pharmacy trade Anglian Pharma make sure that pharmacists in the UK and Ireland have a full and thorough knowledge of our products.

  ü   Consumer advertising- Anglian Pharma engage in a range of consumer marketing techniques including print advertorials and adverts, radio campaigns, targeted internet advertising and social media marketing to ensure comprehensive coverage for our products.

  ü  Packaging design – Occasionally products may need repackaging for the UK market and Anglian Pharma have experience in everything from the design to print stages

  ü   PR – Anglian Pharma have dealt with a number of external PR agencies to ensure that each campaign is run to the greatest effect and targets the right audience, whether this be consumers or health professionals

  ü   Health Professional and Trade Events – Anglian Pharma have had considerable success with growing sales on prescription  through attending training events, sampling and creating training materials.

  ü   Consumer Events – Consumer events allow us to engage directly with key audiences and to find out first-hand what is really important to them. Alongside our small online shop this helps us with our research and product development